In every fast-moving product category — from beauty and personal care to electronics and household goods — excess inventory is a common reality. But managing it efficiently has always been a challenge for brands. Too often, unsold stock ends up stuck in warehouses or written off entirely, creating both financial and environmental waste.
At Pollen, we believe every product deserves a second chance. That’s why we built an AI-powered liquidation system that helps brands make smarter, faster, and more sustainable decisions about their inventory.
Smarter Decisions, Powered by Data
Pollen's AI technology analyzes thousands of data points from brand partners, buyer behavior, and market signals to determine which products are most likely to sell — and at what price. This data-driven approach helps brands:
Identify high-potential stock that can still perform in the secondary market.
Optimize discounting to recover the best possible value.
Reduce manual work in catalog and listing management.
How It Works
Our AI engine connects directly with a brand’s product data to generate real-time insights. These insights take into account:
Discount depth
Quantity available
Shelf life and condition
Brand and category demand trends
Buyer activity within the Pollen marketplace
High-potential products are automatically prioritized and featured on Pollen Direct Marketplace, ensuring that the right buyers discover the right stock first.
Turning Waste into Worth
By predicting what will sell before it becomes unsellable, Pollen helps brands reduce waste, recover value, and protect brand integrity. Since 2021, Pollen has helped over 100 brands — including industry leaders like L’Oréal, Unilever, and Procter & Gamble — divert more than 1.5 million kilograms of excess inventory from landfills, reinforcing our commitment to sustainability.
Meet the AI Behind the Platform
Pollen's marketplace is powered by Lily, the core intelligence engine that powers Pollen’s Liquidation Management System (LMS) — a suite of AI agents that help brands make smarter, faster decisions.
Dahlia – The demand analyst that enriches listings and forecasts product demand.
Fern – The financial advisor that analyzes pricing and maximizes cost recovery.
Sage – The sales manager that optimizes channel strategy for faster sell-through.
Together, these AI agents help brands unlock liquidity, reduce waste, and turn surplus stock into opportunity — all through one connected platform.
A Smarter Way to Liquidate
With Pollen, liquidation is no longer reactive — it’s predictive. Our platform helps brands stay ahead of expiry cycles, act on real-time data, and reduce environmental impact while maintaining profitability.
👉 Discover how Pollen helps brands clear smarter: market.pollendirect.com
Learn more about our AI solutions at pollen.tech